Know The Lingo!

Here a just a few of the most common industry terms you will need to know

 

 

 

 

 

 

 

 

 

 

Plan-o-gram

An illustration that shows which product is placed in a specific area of shelving. Also used to ensure multiple store displays have the same look and feel.

Ensures that shelf space is used efficiently

 

 

 

 

 

 

 

 

 

Endcap

Strategic product placement at the end of the aisle

This area is used to catch the attention of the shopper as they enter or leave the aisle

Note: items placed on an endcap for sale will sell at a much faster pace than products not on the endcap

 

 

 

 

 

 

 

 

 

Reset

To rearrange the store in order to drive sales and showcase new products

Rests often require pulling all old product and adjusting or installing new shelving

 

Cut-In

Used to insert a new product after a asile has ben set.

Often by pulling one row of a product that has several vertical facings.

 

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